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The days are getting colder, have a warm heart, join us in this journey to make education accessible to everyone!

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MBA Update: Digital Marketing Strategy

The final two classes in the digital marketing concentration of my MBA program were a class on customer experience management and one on digital marketing strategy. Digital marketing strategy is a ...
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MBA Update: Social Media and Mobile Marketing

The second two classes in the digital marketing concentration of my MBA program were a practicum in eCommerce and a class on social media and mobile marketing. The social & mobile class involved ...
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Seer Interactive Speaker Series: Automation

A few weeks ago, Seer Interactive held a Speaker Series event about using automation in marketing to increase efficiency and get more work done … meaning more enjoyable work and less repetitive work! ...
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MBA Update: Integrated Digital Advertising

The digital marketing concentration of my MBA started in March. Hooray for relevant classes! Here’s an overview of what I learned in Integrated Digital Advertising, taught by Professor Manveer Mann, ...
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Chatbots and Copywriting: San Diego Marketing Event

Earlier this year I attended an interesting meeting of SD Inbound’s HubSpot User Group that had two educational speakers. Jon Dick from HubSpot gave a presentation about using chatbots in marketing, ...
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Email Marketing Testing: HubSpot San Diego Marketing Event

Earlier this year I attended a very interesting meeting of SD Inbound’s HubSpot User Group. Shelby Heath from Campaign Creators gave a presentation about the importance of testing in email marketing.
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MBA Update: Applied Marketing Management

School and work have kept me too busy to post for a while! I have finished one year of the MBA program so will try to catch up on class overviews while I’m technically on break before January’s ...
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